In-person on-demand session

The Complexities of Digital Cognition are Not that Complex



SPEAKERS

James Haw
James Haw VP Automation & Digital Strategy, Otspec

ABOUT THE SESSION

In this session, James (Jim) Haw, Vice-President of Automation and Digital Strategy at Operations Technology Specialists (OTS), will address a key topic: Digital Cognition versus Digital Twins. With over 35 years of industrial automation experience and a proven track record of innovation, Jim will emphasize that the complexities of digital cognition are not as challenging as often portrayed. He will argue that digital twins don’t need to be intricate or overly complex; rather, they should be simple, continually used, and focused on driving value for clients. 

Jim will share his experience from pioneering the first “born digital” plastics recycling facility, an achievement that earned him the 2023 ISA Excellence in Technical Achievement award. He will explain why it’s not the complexity of the digital twin that matters, but rather the simplicity and consistent utilization that lead to success. Jim’s approach emphasizes that overly complex programs often benefit developers more than clients, and that in-house personnel, armed with the right tools, can effectively manage digital strategies and drive real value. 

Key Topics: 

  • It’s not so much the twin that you need, as much as it is the cognition… – Focusing on the cognitive aspect rather than complex digital twin structures. 
  • Digital Twins don’t have to be complex; they just must be continually utilized – Why simplicity and consistent use are more important than complexity. 
  • Complex programs offered by developers only serve the developer – not the client – Understanding the mismatch between developer-driven complexity and client needs. 
  • In-house personnel are capable given the correct and widely available tools – Empowering internal teams to manage digital strategies effectively. 

For more on this conference or to access the session, reach out to us at info@ptnevents.com. 

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