Greenfield vs. Brownfield Digital Twins: Tackling the Challenges Head-On

SPEAKERS

Alberto Iniesta Director- digital solutions, Worley

ABOUT THE SESSION

At the Oil & Gas Digital Twin Conference 2024, Alberto Iniesta will shed light on one of the most pressing challenges in the world of digital transformation—the differing complexities of implementing Digital Twins in Greenfield vs. Brownfield projects. 

With a deep background in chemical engineering and a career spanning key roles at Honeywell UOP, Repsol, and now Worley, Alberto brings a hands-on perspective rooted in real-world project execution. He notably led the Digital Twin transformation program at Repsol, and now continues to shape digital innovation at Worley’s Customer Solutions division. 

In this session, titled “The Challenges of Greenfield vs. Brownfield DT,” attendees will gain practical insights into managing asset data across the project lifecycle. Alberto will focus on Asset Information Management, smooth Project Dataset Handover, and effective Management of Change (MoC)—three core elements that are often overlooked but critical for success in digital twin deployments. 

Whether you're dealing with a clean-slate Greenfield project or retrofitting existing Brownfield assets, this session offers straightforward strategies and actionable guidance to make your digital twin initiatives more resilient and efficient. 

Key Topics Covered: 

• Asset Information Management – Establishing structured, reliable data frameworks from the outset 
• Project Datasets Handover – Ensuring seamless transitions between stakeholders and phases 
• Management of Change (MoC) – Handling ongoing updates and modifications without disrupting the digital twin 
   

For more on this conference or to access the session, reach out to us at info@ptnevents.com. 

This content is copyrighted by PTN Events Private Limited. Any recording and posting of this content is strictly prohibited.