Beyond Visibility: How Smart Container Tracking is Reshaping Global Logistics with Reliable Data, Sensor Fusion, and Real-Time Operational Intelligence

SPEAKERS

Tal Leemor Vice President of Marketing and Partnerships, hoopo

ABOUT THE SESSION

Tal Leemor, VP of Marketing & Partnerships at Hoopo, brings a wealth of experience in marketing and business development, with a strong background in Med Tech startups and a sharp focus on strategic thinking, digital marketing, and sales. Holding a Master’s in Social Psychology from IDC Herzliya, she combines behavioral insight with technology-driven strategy to drive impactful business growth. At the event, Tal will share her views on Beyond Visibility: How Smart Container Tracking is Reshaping Global Logistics, highlighting how reliable data, sensor fusion, and real-time operational intelligence are transforming logistics into a more agile, data-informed, and resilient ecosystem.

He will dive deep into the limitations of traditional tracking systems in today’s fast-paced, global logistics environment—highlighting how they fail to provide real-time visibility, especially in intermodal and dry container operations. By integrating sensor fusion and door detection technologies, operators can now overcome these gaps, gaining actionable insights into container status, unauthorized access, and movement without relying solely on fixed infrastructure. Drawing from successful large-scale deployments with top-tier shipping lines and logistics providers, he will present concrete results such as enhanced security, reduced delays, and improved customer satisfaction. Finally, he will offer a forward-looking perspective on the evolution of smart container tracking—where multi-sensor intelligence drives predictive analytics, enables integration with digital platforms like electronic bills of lading (eBL), and empowers supply chains to become more adaptive, transparent, and resilient in the face of global disruptions.

Key Topics-

1. Why traditional tracking fails in complex global operations, and how sensor fusion and door detection addressvisibilitygaps across dry container fleets and intermodal logistics.
 

2. Real-world results from large-scale deployments with leading shipping lines and ground operators, including measurable gains in security, efficiency, and customer satisfaction.
 

3. The future of smart container tracking: using multi-sensor intelligence to support predictive insights, eBL integration, and a more resilient, data-driven supply chain.

For more on this conference or to access the session, reach out to us at info@ptnevents.com. 

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